- The majority of the Z generation workers do their best work with visual tools
- Many use applications not approved for better experience
- The images are better for the codification of memory and emotion
The employees of the Z generation are changing the way we work, shows the new research of Canva and, as expected, artificial intelligence is where everything is.
Although most organizations have generally been based on traditional systems, heavy in text, the workers of generation Z want digital tools, visual and fed by AI; Only one in five (22%) companies are considered adequate, then, says Canva.
Since generation Z explains a growing proportion of the workforce, research suggests that it could be time to begin to adapt to newer forms of work.
Generation Z workers prefer visual, technological work first
The majority of the workers of the Z (90%) generation agree that they do their best work visually with 83% worldwide (88% in the United Kingdom) using not approved applications (sometimes called shade technology) to plug the spaces left by inappropriate systems.
Almost two thirds (63%) also coincide in the experimentation of AI would improve visual fluidity.
However, it is not just for the show. Canva highlighted some of the neurological benefits: high quality images actually drive a 74% faster memory coding and activate an emotional intensity 21-26% higher. On the other hand, 76% lose interest in heavy text content.
“We are seeing a clear mismatch between how the human brain connects to absorb information and how most workplaces still communicate,” said B2B Marketing Chief Emma Robinson.
With a lot of research that suggests that companies do not offer the right tools to workers, Canva’s latest studio adds even more context to the image, particularly age groups and neurological science.
Leaders must use research to invest in visual and enabled platforms for AI to align in line collaboration platforms with the way in which the modern workforce works.
“Science shows that the traditional and heavy approach in text no longer meets the needs of today’s equipment, especially in accelerated collaboration environments,” Robinson added.
