Why the development of web3 must prioritize user experience



The year is 2025. More than 16 years have passed since Bitcoin Whitepaper and 10 years have been published since the launch of Ethereum, and the program of programmable intelligent contract that comes with him. With billions of dollars invested in the industry, and tens of thousands of developers who contribute thousands of applications, primitive and protocols, would surely there were abundant sets of web tools of key in hand available to expand adoption?

Unfortunately, the answer is a resounding “no”

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However, the sets of crucial tools that facilitated the technology and pleasant to use emerged quickly in the first days of the Internet. It is difficult to specify the exact year that the web became large enough to begin to impact people’s lives, but I will suggest that it happened at some point at the end of the 1990s. By 1995, AOL had crossed the mark of the brand of the 3 million users and Yahoo! He had just launched as a predetermined gateway secondary to the web. Google was founded three years later and the basic search became a feature that opened the door to new users around 1999.

The era of web2, as of the early 2000s, was dominated by easy -to -use template tools to bring a wide user base to that revolution. Within a year, Amazon Marketplace (2000) brought a solution of electronic trade key to the market. Less than five years after Google wrote its first line of code, WordPress (2003), Myspace (2003) and Facebook (2004) have already allowed people to share their own profiles and personal stories on the web.

Was it the wild success of the Internet that encouraged multiple companies to quickly offer easy -to -use tools and less techniques to expand the scope of the industry? Or was it the existence of these best user experiences that made it possible for the industry to shoot? Probably a little of both.

However, here we are in 2025 and the amount of web3 platforms that resemble those that helped boost Internet are very few. Most of the projects or protocols that are directed are explicitly addressed to developers or other Hardcore cryptographic natives. Can an industry that suggests continuously expanding its scope without building tools for a broader user base?

We have to understand the incentives. Web3 participants are frequently encouraged, through tokens, to get involved at the beginning of a specific project, regardless of how usable it is. Priority is often given to projects with solid followers of social networks that could respond well to a tokens launch. But unless that early version of the product connects a critical hole, users rarely encourage to continue working with it for longer periods of time.

In fact, it’s really worse than that. Many crypto-national participants are often motivated Change to any new early stage operation is fashionable. In other words, the ease of use and long -term adoption are not crucial for “success” on web3, so it is not surprising that they are frequently overlooked.

For Web3 to be perennially “early” and, on the other hand, it is parallel to the explosive web2 growth, we need to re -focus our attention on tools and UI/UX that expand both our user base and our underlying use cases. To maintain long -term attention, web products must solve without problems common and genuine problems for users and continue adding long -term value.



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