- The president of Panasonic is considering a sale of his television business
- The manufacturer is fighting on a television market full of people.
- No interested buyers have been confirmed so far
Panasonic is one of the best television manufacturers today, but given how consistent the market has become, even Panasonic has to consider whether its television business is sustainable in the long term.
According to a Nikkei report (through Flatpanelshd), the manufacturer of Japanese electronic products is considering a sale of his television business, after the company president, Yuki Kusumi. However, he decided a plan. “
The news occurs only months after Panasonic confirmed a sale of 80% of its projector business with the Orix financial services group, which suggests that more measures may be required to balance the company’s books.
But given the quality of as many Panasonic televisions, many of whom I have had the pleasure of reviewing, it would be a real shame if we had to say goodbye to its TV alignment as we know it.
What is the problem?
Panasonic is a name of a prestige in the television market, thanks in part to the great history of the company on plasma televisions, partly to brilliant reviews of models such as the Panasonic Z95A, and partly to its close links with the Hollywood colorists, with Panasonic promoting its OLED its OLED TVS has been used as master monitors during films production.
Panasonic televisions tend to excel with precise color playback and good movement processing, have often led the path with high -end features such as automatic brightness adjustment (Dolby Vision IQ) or advanced Dolby Atmos Incorporated Steranges Systems incorporated , resulting in its televisions classification among the best televisions for sound.
The Myhomescreen smart platform of Panasonic has often stayed behind other TV operating systems, such as Samsung Tizen or LG Webos, but their products remain a consistent consistent contestant among elite televisions.
However, despite their commercial connection with Hollywood, Panasonic televisions have not been on sale for US citizens in about a decade. The company withdrew from the United States consumer market in 2016 against the production of generalized and low -cost LCD, which coincided with sales of the Plasma TV sales with which Panasonic had become synonymous.
These days, Panasonic manufactures some of the best Oled televisions, but again also LG, Sony, Philips and even the detractor Oled of a long time Samsung.
And although Panasonic has re -entered the US market and has launched a series of OLED televisions with the Amazon Fire TV intelligent platform, it can be too late for the company to catch up with the competition.
A new era?
Of course, a sale of the Panasonic television business could see that the alignment continues under the guidance of another electronics company, and it is possible that the name of Panasonic will continue to be used on televisions under license, as well as with Toshiba or sharp televisions today.
As a fan of Panasonic TVs, I would certainly worry a fall in quality in this case, or a turn far from the successful OLED reputation of Panasona another company took over.
From what it seems, there is still no confirmed buyer for the Panasonic television business, and executives seek to address several areas of the Panasonic expansive electronic empire, including consumer appliances, industrial devices (engines, sensors, compressors) and mechanical systems , which means that the television business may not be the first in the auction block.
But Kusumi spoke of “drastic measures” that arrived at the end of the financial year 2025/2026, so it is clear that everything is on the table. I just hope that the fruits of Panasonic television work do not disappear in the process.
