There is no shortage of cryptographic projects that have been promoted as what will incorporate the next billion users to Web3, but Moonwalk Fitness has a slightly different approach: well -being.
The application of Fitness responsibility, which was launched for iOS and Android earlier this year, essentially offers users a way of betting on whether they will meet their physical conditioning objectives, for now, they are the daily steps, but the director of Moonwalk Fitness’ Caitlin Cook, Caitlin Cook, speaking with Condeesk before consensus 2025 in Toronto, which the project stops adding different types of adjustment in the application of fitness and metrics beyond the passage of passage on the passage.
In its current form, Moonwalk Fitness presents users a variety of games to choose from, varying in duration, steps counting and purchase price. Users have to pay a rate (in USDC, Bonk or Sun) to join the game. If they reach their daily goals, they recover all their money, in addition to the opportunity to divide a group of awards, created from the deposits of the users who did not meet their goals. In this way, Moonwalk Fitness offers users a carrot, the potential to earn money and a stick, the potential to lose money, on their fitness trips.
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Cook said that users around the world are finding their way to Moonwalk Fitness, adding that it was particularly optimistic in markets such as Southeast Asia and Africa. Because users can create their own games, establishing their own acceptance prices, there is no financial entry barrier.
“What is enough for someone to perform the action is different depending on where it is,” Cook said. “Then we have games where [the buy-in] It is a very small amount of Bonk, where it may be a couple of dollars in the USDC, and people are eating it, “Cook said.” Because instead of controlling it, where it is like, ‘oh, you need x amount of money to unite it, we are opening it all. “
The four largest markets in the project are currently France, the United States, Nigeria and Vietnam, Cook said.
“I think that many cryptographic builders generally tend to focus on the same markets on which it is like the richest people who implement capital,” Cook said. “If you have legs that work, you can use this product. The total directable market is quite large.”
Seeing the growing adoption of Moonwalk Fitness worldwide has been exciting, Cook said.
“Open our Twitter every day is incredible, because it’s like, I will see a group of Venezuelan grandmothers going together, posing for a photo, which is great,” he said. “We had just made people take a meeting in Türkiye that we did not organize. It was like a group thing in which they decided to leave and walk. The appeal is very wide.”
Even for people who are already active, Cook said that the ability to earn money with something they are already making makes Moonwalk Fitness attractive.
“We see that in Nigeria, for example, they are walking a lot, and they say: ‘Oh, my God, I can make money with something that I am already doing.’ And it’s like, yes, you can.
