- Microsoft has a new plan to aim for Chrome addicts to use Edge More
- However, a planned emerging window is only hidden in the tests at this time
- It is possible that it is never enabled, even in the previous compilations of Windows 11, and I hope that is the case, since I think this is a dangerous path for Microsoft to fall
Apparently, Microsoft is testing another way to boost edge adoption and try to coat Chrome users to change their browser in Windows 11.
The latest Windows reports report that in a new preview of Windows 11 (on the Canary Canal) there is some hidden work in the background related to a new campaign to promote Edge.
This is addressed to those who use Google Chrome browser with an emerging window to take them to Pin Edge to the taskbar when the Microsoft browser closes. Specifically, it is aimed at those who use a lot of Chrome, and border a bit (obviously you have to use Edge a little to get out of the browser to show the NAG screen).
Windows last observes that one of the hidden flags, and remember, they are only on the stalking in the background, and they are not yet activated, even in the tests, it is for ‘Pin Edge when you close the browser’ (so with it it was permanently fixed to the taskbar, you are more likely to return and use it).
But the most shaded movement here is another flag that is for ‘mspinningcampaignchromeusagegread90trigger’, and the key bit here is that the trigger for the emerging window that appears is whether the use of Chrome of the Windows 11 user is greater than 90 (that is, 90%).
So, this means that those who run more, who use Chrome less than 90% of the time, will not see this emerging window. The reason why, presumably, is because Microsoft does not want to bother people who already use their web browser a good part of the time.
However, those who execute almost exclusively with Chrome (90% of the time or more) will see this NAG message, and the question is: how could Microsoft quantify whether the use of chrome’s chrome is 90% or more?
Analysis: Microsoft needs to step carefully
Okay, then we cannot reach any conclusion that Microsoft fines people on the basis of some hidden flags in the tests, all this is still theoretical and speculation. But this seems to indicate that some kind of measurement is being reflected, and how would Microsoft be measured to a heavy chromed user? The obvious assumption is that it must be through some type of telemetry (data collection).
And regardless of the true answer behind this question, or in fact if this characteristic is ever enabled, remember, it is not even live in the preview, as noted, this type of flag is not going to do anything to calm the fears of those who believe that Microsoft is ‘spying’ in them with Windows 11. And there is a good offer of paranoia around that problem, because Microsoft does, it makes some of their course. Telemetry with 11 (some of which, and that can be justified and that can be justified and some of which may be justified and some of which may be justified and some of which may be justified. Disable, although not everything, not everything, not unless it reaches a long period).
So, although we know that Microsoft collects some data on Windows 11 users, the glimpses of the internal operation of the operating system have not helped the company’s reputation. In my opinion, the software giant needs to steal very carefully in areas like this, and measure the use of the browser to determine whether or not a emerging window (to Chrome addicts) is shown is to cross a line.
No, it may never happen, and I hope you don’t do it, because this is not really a route that Microsoft needs to go below. With some of the emerging windows and several suggestions in Windows 11, Microsoft can argue that it is helping the user in some way, which requests that making a backup can be useful in some scenarios, for example, that is not inconceivable in any way. But in this case, Microsoft is only helping itself (and edge).
From a broader perspective, we do not need more persistent to use the edge browser anyway; Anyway, there is too much of this type of activity in Windows 11 (which I think is very counterproductive anyway).
