Matt Cole, CEO of Strive Asset Management, recently out of the Gamestop video retin long -term participants.
In an open letter dated April 14, addressed to the Intuit CEO, Sasan Goodarzi, and the president of the Board Susan Nora Johnson, Cole pointed out a recent incident in which the Mailchimp email marketing platform of Intuit the emails of its members.
“We are concerned that Intuit’s censorship policies and anti -bitcoin bias threaten to destroy the value of the shareholders that the company has worked so hard to create,” Cole wrote saying that he was writing on behalf of his clients, which include Intuit shareholders. Although Mailchimp later restored the account after public pressure, Cole said the episode reflects a “broader pattern of deplorification” that includes developers, educators and companies in Bitcoin.
Cole said such actions expose Intuit, known for their Turbotax tax preparation software and its Quickbooks accounting software, to reputational and legal risks, particularly as public concern about technological censorship and federal regulators grow, including the Federal Commerce Commission (FTC), they begin to investigate the discrimination of the platform based on the Speech based on speech or affiliations.
“Mailchimp’s acceptable policy is being used as a political weapon, instead of a tool to mitigate legitimate commercial risk,” Cole wrote, adding that “clients and shareholders are beginning to question if Intuit is making decisions based on ideology instead of fiduciary duty.”
The letter asked Intuit to restore the prohibited accounts for Bitcoin related content, review Mailchimp content policies to eliminate political considerations. He also urged Intuit to consider adding Bitcoin to his corporate treasure as coverage against the interruption of artificial intelligence.
“We believe that Turbotax, the flagship product of Intuit, has a high risk of being automated by AI,” Cole wrote. “While we appreciate Intuit’s investments internally, we believe that additional coverage is justified, and that a Bitcoin war chest is the best available option.”
The measure follows the February letter from Colles to Gamestop, which urged the company to convert its cash reserve of $ 5 billion in Bitcoin. Since he received the letter, Gamestop confirmed that Bitcoin will add to his balance and has successfully completed an offer of convertible notes of $ 1.5 billion, positioning himself as one of the first important retailers in aligning his treasure strategy with what Stive called the “Bitcoin standard.”
The measure marked an important early victory for the widest Strive campaign to remodel corporate finances and the government around what Cole describes as “apolitical excellence” and value of long -term shareholders, free of ideological agendas.