Apple’s WWDC 2025 did not disappoint, but he didn’t inspire either. I wanted answers to some of my enriching questions, such as when Siri is going to shine, what is the future of Apple Home and how will consumers inspire the vision pro … er … vision?
None of that was close. On the other hand, we obtained a new brilliant design language (liquid glass), a lot of minutiae in iOS 26 features (chamber applications review, background in group messages, edge safari to edge to edge), intelligence of more intelligent Apple and a reinvention of very necessary iPados.
Apple spent 90 minutes telling us how the world of iPhones, Macs, Apple Watches, Apple TV and iPads would change, but unlike the key notes of the Google developer conference or even goal, they did not tell us how the world is changing. The Apple developer conference focused directly on the platforms and how would change their experience with each of them.
No time stood out as an “Oh, that will change everything.”
Not the star you expected
To be clear, there are great changes. Ipados 26 in particular could be unrecognizable (but in good sense) for people who have been using Apple’s tablet for more than a decade. If you asked me 48 hours ago the biggest story that came out of the key note, would have guessed the new name convention (years but not in which you are!), Liquid glass (such as glass but much Apple-e) or a surprise. Ipados 26 was not on my bingo card.
Apple maintained the key note focused on the software, which I thought could be a good omen to a hardware surprise at the end.
I had visions of apple glasses are, the presentation of a new vision of tied vision, and much more affordable.
Instead of those “more” fantasy things “, I expected that perhaps the Leader of Apple software engineering, Craig Federight, returns to Siri’s derogatory mention at the beginning, foreseen Apple’s intelligence with full made Siri and deliver a promise of blood of blood that would arrive at the same time as the first public betas of iOS 26.
None of that happened. Apple ruled out his challenging year and presented a distant and exhaustive collection of platform updates. At least now we know because Siri is delayed.
To be sure, everything that became known on WWDC 2025 is a lot, and it is hard for me to understand everything. There are bits there, for example, such as the update of Macos Tahoe Spotlight, which will not reveal the true depth of its impact until we prove the new platforms.
In that note, I know you are tempted to download all developer beta, but use caution. In general, they are wrong and, in the case of the iPhone, most Dev’s betas tend to suck their battery life (mainly because they are not yet optimized).
It’s about certainty
However, the broader problem here is that, unlike previous years, where I knew that Apple would fulfill its promises, I know it is no longer a blockade. I want to trust that the incredible update of vision pro people, which makes these floating heads look absolutely real, will arrive in the autumn, that the center of attention with the contextual consciousness will work as demonstrated with the next new MAC, and the skill of the windows and the background activities of the iPados 26 will be as powerful as they were seen during the keyboard.
Even some of the things that I am reasonably sure that will arrive will be limited. The digital IDs are expanding, but Apple cannot make it work in the 50 US states (for now, nine admit), and the training friend of Watchos 26, which depends on Apple Intelligence on the iPhone, will only admit English, and what happens if it is alone in the United States?
Now there are always limits to Apple’s dream scenario, and I find that it is intelligent to wake up long before the first public beta falls.
Apple may surprise us already overdeliver, but if we have learned a thing of the key note of the WWDC 2025, it is that, for now, it is no longer in the business of big surprises that leaves it in a low service position.
