Beyoncé may now be among the richest musicians in the world, but according to her father, Mathew Knowles, money has never been what drives her.
After the singer reportedly closed out 2025 on Forbes’ billionaire list, Knowles offered candid insight into what really motivates her daughter, insisting that wealth was never the goal behind her success.
“I’ve never heard Beyoncé talk about money… It’s always been, ‘How can I make my fans happy? How can I be the best at what I do?'” Knowles said. Page six.
He emphasized that financial success came as a result of his work ethic, not as a goal he pursued.
“Her money came with success, but that has never been her goal. And I love that about her,” he added.
Beyoncé’s supposed billionaire status places her among a very small group of musicians, alongside Bruce Springsteen, Rihanna, Taylor Swift and her husband, Jay-Z.
Their recent financial jump has been fueled by massive live performances, including The Renaissance World Tour and she cowboy carter concerts, as well as his growing business portfolio.
That empire includes companies such as SirDavis whiskey and Cécred hair care, which have increased his already formidable purchasing power.
Still, Knowles said his priorities remain unchanged.
While he congratulated her on reaching the milestone, he emphasized, “That’s not Beyoncé. She’s not like that.” He explained that his focus has always been excellence, connecting with fans and giving back.
“She’s motivated to be the best. She’s motivated to make her fans happy and…also give back to the community,” he said.
Despite the headlines surrounding her wealth, Knowles’ message was clear: For Beyoncé, success has always been about impact, not income.
