Canon mocks a new film camera that rivals Sony: this is what we can learn before the launch of next week



  • Canon Toasts launch event for September 9, 2025 at 2pm BST
  • The partially obscured image strongly suggests the new film camera
  • It was rumored that Canon Eos C50, a direct rival of Sony FX3

Canon Europe has published a teaser on its YouTube, hinting at an important launch of the new camera next week. Under the title “Something new is coming!”, The video will premiere at 2pm BST on September 9.

For now, everything that can be seen on the preview screen is a partially illuminated chamber lens and lens, but Canon has left some large clues about what we can expect, namely, the great red shutter button and a illuminated red count lamp. Both are characteristics associated with the brand’s film cameras and this, along with the shape of the camera body (square, without a viewer bulge) suggests strongly that we are watching our first look at a new EOS movie camera next week.

Something new comes! – YouTube

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