- Dell Business Laptop and Desktop Prices to Increase Significantly
- Memory and storage upgrades hit hardest across all business models
- AI-enabled laptops with Nvidia RTX Pro GPUs face substantial price hikes
Dell will increase prices on its commercial products starting December 17, affecting laptops, desktops, mobile workstations, and AI-enabled workstations.
Internal documents reviewed by Insider business information Models revealed with higher RAM or SSD storage will see the biggest increases.
Laptops and desktops with 32GB of memory will increase by $130 to $230, while top-tier 128GB configurations could cost an additional $520 to $765.
Memory and storage upgrades see the biggest price increases
Laptops with 1TB SSD storage will see price increases ranging from $55 to $135.
AI laptops equipped with Nvidia RTX Pro 500 GPUs are also affected, with a 6GB variant rising by $66 and a 24GB model rising by $530.
Dell attributes the increases to a global shortage of DRAM and NAND chips: demand for AI from hyperscalers has accelerated purchases, leaving fewer components available for enterprise devices.
Analysts project DRAM prices will rise 30% in the final quarter of 2025, adding to previous gains of 50% for the full year.
Dell’s internal memo described the rate of change in memory costs as “unprecedented,” emphasizing that it cannot fully absorb the increases.
Analysts expect supply chain pressures to persist into 2026, impacting prices at major workstation makers including Lenovo and HP.
Dell’s commercial division, responsible for 85% of its customers’ sales, has been instructed to act quickly to secure deals.
The company stated that “placing an order today for future delivery does not lock in current prices,” but acting now will help mitigate anticipated increases in memory costs.
“It’s affecting everyone and there’s currently no way around it, so customers will have to pay more if they want the products,” said a Dell sales employee.
Sales teams are asked to prioritize large accounts, close multi-quarter deals, and minimize discounts to maintain profitability.
Even standard business laptops will see cost adjustments, and the company is absorbing some pricing pressure internally through reduced margins.
Smaller contracts or incremental purchases may be disproportionately affected as volume discounts are limited.
Monitors and GPU upgrades, although less directly related to memory shortages, are also part of the price increases, showing a broad impact on corporate IT purchasing.
This increase means organizations must carefully weigh hardware needs, balancing immediate procurement with potential future availability.
Reliance on business laptops, mini workstations, and high-performance workstations exposes businesses to market volatility and the uncertain costs of enterprise technology.
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