- The report finds that developers overwhelmingly believe that AI can handle marketing tasks once they thought about automation.
- Stroyblok finds that 90% of developers use AI tools frequently or constantly in their coding
- Adoption of heavy in the coding of the forms of perceptions that marketing work could also be absorbed
A growing number of developers now believes that artificial intelligence is prepared to absorb much of what marketing teams currently do, has affirmed new research.
A survey conducted by the firm of CMS Storyblok in 200 high -level developers found that almost three quarters of respondents think that AI could administer “the majority” or “all” of the marketing responsibilities of their company.
Specifically, almost a third (28.5%) said they could handle the entire function with AI, while almost half (45.5%) felt sure they could handle most.
Trust gap between developers and vendors
The study also found that 20% believe that at least some marketing roles could be transferred to AI, but a minority, 5% said that AI should not play any role in marketing replacement.
When marketing specialists were asked the same question, less expressed so much certainty about doing the work of developers.
Only 18.5% said they could cover all the work of a developer, while 32% believed that they could handle the majority, and more than a third admitted that they could only do some.
Developers, on the contrary, seem to see their growing dependence on automation as a transferable force that makes other roles more vulnerable to displacement.
This perspective is molded by how AI has already impregnated engineering, since the survey informs that almost 90% of developers use AI tools often or constantly in their coding work.
The most common reason cited is “increase efficiency”, chosen by 30%, closely followed by automating 23%routine tasks and improving 22%skills sets.
These tools are no longer seen as occasional aids, but as daily instruments to write and test code, purification and accelerate learning.
This growing familiarity with automation has also changed problem solving habits.
When they find obstacles, more than a third (34%) of developers say that they now first resort to an AI tool, compared to only 20% that would consult a colleague.
That change reveals more than a simple preference for speed, shows how confidence in the orientation of the machine is beginning to overcome the dependence on peer exchange.
Such dependence shapes the perceptions of what could be attainable beyond engineering.
If the AI is already able to generate functional code, identify errors and optimize the tasks once it was thought too complex to automate, then administer the repetitive side and driven by the process may appear in an easy scope.
“Developers are among the most exposed to the impact of technological developments, so obtaining a deeper understanding of their personal preferences in the workplace, tensions and productivity in general can help companies determine the best way to handle change, improve happiness and productivity,” said Dominik Angerer, CEO and Storyblok co -founder.
