Eric Trump, son of US President Donald Trump and co-founder of the decentralized finance protocol said it is actively working on a real estate tokenization project tied to a building currently under development.
Teasing the plan in an interview with CoinDesk TV next week, he said the effort may offer fractional ownership to the public, potentially using crypto lanes built by World Liberty Financial.
“We’re working on it in regards to a specific building that I’m doing now,” Trump said in the interview. “I think it’s going to be absolutely amazing.”
His comments followed Zach Witkoff, another WLFI co-founder, who floated plans to bring Trump’s real estate portfolio to the network during a panel discussion at the Token2049 event in Singapore in early October.
Tokenization refers to the process of converting traditional assets such as bonds, credit, stocks (or, as in this case, real estate) into digital tokens that can be bought, sold, and transferred over blockchain rails. It is a model increasingly explored by global banks and asset managers as a way to unlock liquidity and expand investor access to traditionally exclusive asset classes.
Trump suggested in Wednesday’s interview that applying the tokenization model could open up investment opportunities for his family’s global base of supporters. It said it plans to offer micro-shares in “high-profile properties” directly to retail investors, rather than obtaining financing through traditional lenders.
“If I decide to build a hotel in Washington, DC or in Dubai or in New York, why do I have to go out using Deutsche Bank?” said. “Why can’t I hang out with the masses?”
He described a model in which investors could contribute as little as $1,000 to gain partial ownership of a building, with added benefits such as hotel perks or exclusive access.
While details remain scarce, he indicated that the initiative would integrate with World Liberty Financial and its US dollar stablecoin USD1. World Liberty Financial launched last year with a focus on merging crypto infrastructure with traditional financial services.
The protocol announced plans last month to soon roll out a debit card and retail app, a move that would make the $1 stablecoin available for daily payments, CoinDesk reported.
The full interview will stream on October 21 on CoinDesk’s YouTube channel.
Read More: Trump-Linked World Liberty Financial Stablecoin Needs Better Certification Reporting, NYDIG Says
