Google has released a new beta feature for its Gemini app called “Personal Intelligence.”
This move is a direct challenge to Apple’s recently launched artificial intelligence ecosystem.
With this tool, Google connects apps like Gmail, Google Photos, and YouTube to deliver deeply personalized and contextual responses from the Gemini chatbot.
The news was confirmed in the company’s official blog post, citing that the feature is designed to “reason through your data to generate proactive insights.”
By being able to access this data, Gemini can now reference past memories stored in Google Photos or any specific details mentioned in Gmail.
With the introduction of Google’s personal intelligence, competition in the AI personal assistant industry has become more intense.
Notably, Apple stated that it chose Google to power major AI features in its own products, including Siri.
Google will first roll out this feature to US subscribers of the Google AI Pro and AI Ultra tiers and will give users the flexibility to choose which apps to connect to.
To address security and privacy concerns about access to personal data, Google emphasizes that it does not train its core AI models directly on personal data from Gmail or Photos and only accesses limited data.
The interaction remains anonymous to further improve functionality. Google’s blog stated that there is still room for error when asking users for feedback.
Personalized intelligence will expand to Google Search “AI Mode” later this year.
