Created by Peaky Blinders Showrunner Steven Knight, the new Netflix series Guinness house He will hit the streamer on September 25. Taking us back to the 1860s, the eight -episodes series will follow the family of high power and dissoluts behind the black beer that is on the cusp of greatness.
“It is the extraordinary story of a family that turns out to be the heirs of the world’s largest brewery. They are young and are given the task of assuming this incredibly successful brand,” Knight told Tudum. “The first priority is: do not ruin it. And the second priority is to make Guinness even bigger.”
Surely, Guinness house is the perfect antidote while we wait for the Peaky Blinders movie The immortal manthat still does not have a release date. But now we have some first glance images (you can catch up with these next), my biggest fears are confirmed: you can’t replicate the same sandy Peaky Blinders Vibas once you move to Netflix.
Remember how we were all in arms when Black mirror Did you make channel 4? The program in question acquires a completely different personality, and that is only the nature of the beast when it comes to having a global audience in one of the best transmission services in the world. So, if you enter Guinness house hope Peaky Blinders (Or something like SuccessionAs early comparisons suggest), I think you would be a fool … I would bet on my life savings in the final product that looks much more like an imitation of Mike Flanagan.
Mark my words, House of Guinness will look more like a success of Mike Flanagan than a Steven Knight show
First I looked at Louis Partridge, Anthony Boyle, Emily Fairn, Danielle Galligan, Fionn O’Shea and James Norton in the ‘House of Guinness series. pic.twitter.com/rhocrlhrc5August 18, 2025
Let me explain. Flanagan has its master legs in all content in Netflix, of Midnight mass and The disturbing of the House of the Colina to the most recent Bly Manor’s disturbing and The fall of Usher’s house. Is ready to travel to sunset with Amazon’s main video to make a Carrie Adaptation of the television program, and that leaves a tasty flanagan hole on the annual Netflix board. It may think that this is a rather hard shot for both Flanagan and Knight, but I think the test is already in the Netflix cookie cutter.
Every time you have seen even one of the programs that I have listed previously, you are probable that you have not seen any visual style that makes you think ‘this is definitely a series Mike Flanagan’, but it makes you think ‘this looks a little Netflix-Y’. If I am right, then you have responded to my argument for me. Although Flanagan has made his own Netflix projects in other ways, the streamer finally ensures that its content looks uniform, regardless of gender. No matter what you see, if it is an original, you can bet on your lower dollar that looks a bit … the same.
Add the corsets and Victorian vibrations of Guinness houseAnd you have something that looks like most of the other dramas of the Gothic period that are already on the platform. It is a quality that is so difficult to describe that it really cannot verbalize it, or put your finger at what makes Netflix’s original concepts so different. But if I showed him any of the 11 images of previous view without telling him where they come from, he would probably guess correctly without any clue.
Everything said, I’m still thinking Guinness house It will be a great success for Netflix next month, but we need to see it in our own right. Comparisons with the programs that were never useful, because they will never model the ideas that have come before. Very, correct too. Three applause for unique content, people!
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