Indian telecom giant Reliance Jio is partnering with Aptos Foundation and Aptos Labs to bring blockchain-based rewards to its more than 500 million customers.
Jio, the country’s largest mobile network operator, plans to integrate the Aptos Layer 1 blockchain to distribute digital rewards across its telecom services. The measure was announced at the “Apt Experience” event.
Aptos is known for its high-speed, low-cost infrastructure, which is designed to handle large transaction loads, a necessary feature for Jio to operate at massive scale. Blockchain-based rewards are now in a beta testing phase and “approximately” 9.4 million users are experimenting with them.
The companies said the system will focus on real-world utility, not speculation. The goal, according to the announcement, is to integrate blockchain into the practical aspects of daily digital life.
Aptos Labs will provide the technical support necessary to build and manage the platform.