British singer Cher Lloyd has taken a cheeky swipe at Kim Kardashian’s latest Skims product, priced at £34.
Sharing a screenshot of the article on her Instagram Story, the “Want U Back” singer poked fun at the concept, writing: “Save your £34 and grow… They really know how to take advantage of the… don’t they?” followed by a laughing emoji.
The undergarment features multiple shades and textures and is marketed by Skims as a limited-edition novelty piece.
However, Lloyd’s sarcastic comment quickly gained attention online, with fans applauding his humor and echoing his criticism of what some called an “outrageous” fashion stunt.
Kim Kardashian’s shapewear brand is known for pushing the boundaries in both comfort and design, but this particular launch has sparked debate over whether it’s a smart statement or simply absurd.
Neither Skims nor Kardashian responded to Lloyd’s post.
