Lego just announced its official Black Friday sale – here are 11 early deals you’d buy right now



With just a few days left before October turns into November, it’s about time for brands and retailers to start talking about the holiday shipping season and bigger plans for Black Friday sale events. If you’re Amazon, it never really ends (there was a second Prime Day just a few weeks ago), but for Lego brick fans around the world, the toy giant shared some good news.

Lego’s Black Friday deals event will officially return for 2025, kicking off on November 28, 2025. That’ll mean plenty of discounted theme sets in Lego’s own online store, and since you can log into an Insider account, a free rewards program, you’ll earn points on all your purchases. In my opinion, it’s a pretty attractive and fantastic deal.



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