LG’s new ‘easy television for older people seems to admit what we all know: smart televisions have become too complicated



  • The new LG TV has a simplified user interface
  • LG Buddy for the help of friends and family
  • Remote control has a larger source and can be an emergency alarm

LG has released a new television designed for a very specific population group: older people. The new Easy television will first be released in Korea, but LG intends to take it to other countries with “demographic data that ages rapidly, including the United States and Japan.”

There is a bit of online joke about visiting older family members and having to solve their intelligent televisions, but like many jokes, there is a real grain: smart television software is often not very simple. Like many people with elderly loved ones, I have cursed interfaces, controls and menus too complex even on the best televisions, so I am a lot here for what LG is doing.

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