Meghan Markle and his team seem to lack confidence about their own product, says an expert.
Meghan launched its lifestyle brand, as always, in March and the products sold out in an hour. She replenished the brand months later in mid -June, and the same thing happened.
Now, public relations expert Mark Borkowski says that it seems that the brand does not have a large enough inventory and that means they are surprised by their products.
He said Newsweek“Nobody wants to stay with a stock load that cannot change. Therefore, it shows to some extent a lack of confidence in their own product because if they believed in it, they would enter overproduction or a greater production line.”
“He shows that they are not yet sure of what seems to be quite successful. Anyone with a rudimentary understanding of supply and demand would think that they are surprised by their success,” he added.
Nick Ede, an expert in brand and culture based in the United Kingdom, echoed Mark, saying: “They have obviously said that they increased the inventory 10 times, but you wonder how big that inventory was really.”
“I really want, as a customer, to go to a website and feel that you can buy the product,” he added.
In the replenishment of June 20 of the brand, two new products were included, the apricot with and without memory containers, and an orange flower honey. The rest of the products were the same as the first launch, which includes a mixture of crepe, herbal teas, organic honey, flower sparks and more.
As the second fast sale always occurs a few days after Meghan Markle told the businesswoman Emma Grede that another Fats sale would leave customers “fatigued.”
