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Dave Portnoy made his “Big Noon Kickoff” on Saturday at Ohio’s football house, and brought his Michigan Fandom with him.
The founder of Barstool Sports attended the Archirival of the University of Michigan, Ohio State, and since then it has become a high profile sponsor of the Wolverines football team. With the state of Ohio faced No. 1 classified in Texas in the first confrontation of the season, Portnoy was in Columbus for Troll Buckeye Fans.
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The Barstool Sports CEO, Dave Portnoy, celebrates the Boston Celtics during a duck boat parade to celebrate the 18th NBA Championship of Boston Celtics. (Kayla Bartkowski/The Boston Globe through Getty Images)
Portnoy said at the beginning of the week that he was “forbidden” of the venerable horseshoe stadium of the state of Ohio, which suggests that it could have been for his fervent support for corn and blue. Osu denied prohibiting portnoy.
In a surprise for anyone, Portnoy was booed by the faithful of the state of Ohio, and retreated.
“These people can boo everything they want. What happens if I lose again with Michigan this year? [Head coach Ryan Day] I could be out. There is a reason why I am not allowed in the shoe today. Because it’s soft and Michigan has broken it, “Portnoy said.

Ohio’s head coach Ryan Day, reacts to a repetition during the first half of a University football match against Michigan on Saturday, November 30, 2024 in Columbus, Ohio. (AP Photo/Jay LaPrete)
Dave Portnoy is inclined to Ohio’s state drama with disguise, ‘I Love Ryan Day’ Hat
Michigan has defeated the state of Ohio four consecutive years, even as large road losers last year in a confrontation that ended in a fight.
However, the loss did not seem to hurt Ohio State too much, since they ended up winning the National Championship.

Miami Beach, Florida – January 30: David Portnoy, founder of Barstool Sports, speaks during a radio transmission before Super Bowl Liv on January 30, 2020 in Miami Beach, Florida. The San Francisco 49ers will face the bosses of Kansas City in play 54 of the Super Bowl, on Sunday, February 2. (Photo of Cliff Hawkins/Getty Images) (Getty Images/Cliff Hawkins)
The Portnoy Wolverines will begin their season at 7:30 pm et. OSU’s fans were upset in Portnoy’s attempt to spoil their great opener were more than compensated with a 14-7 victory over the Lonars.