- Production of Nintendo Switch 2 will reportedly be reduced
- Bloomberg sources say Nintendo has reduced production by 33% due to weak holiday sales
- The company now aims to produce 4 million units this quarter instead of 6 million.
Nintendo is reportedly scaling back production of the Nintendo Switch 2 following disappointing sales during the holiday season.
According to Bloomberg, sources told the outlet that Nintendo has reduced its production by 33% and is now aiming to produce 4 million Switch 2 units this quarter instead of the 6 million it originally planned.
Last month, Nintendo President Shuntaro Furukawa told shareholders that Switch 2 sales exceeded his expectations in Japan, but were “slightly weaker” in the West by the end of 2025.
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“While our projected global hardware and software sales volume remains unchanged, the breakdown by region and product is based on different assumptions from the revised forecasts announced at the time of our second quarter financial results announcement,” Furukawa said at the time.
“Also, as you understand, domestic hardware sales volume exceeded our expectations, while overseas sales were slightly lower than our expectations.”
Bloomberg sources claim that although there has been commercial and critical success for the Switch 2 exclusive title pokémon pokopia – the game sold 2.2 million units worldwide in its first four days of release – Nintendo is waiting for other titles to have consistently strong sales to justify increasing console production.
“This hardware shortfall in its first year, during the big Christmas season, is terrible news. It is clear that the software range has been poor, at least until recently, with Pokémon some hope,” Amir Anvarzadeh, Japanese equity strategist at Ametric Advisors, told Bloomberg.
Sources also claimed that the decision to cut production was due to slower demand and not the rising cost of RAM.
The Nintendo Switch 2 is the best-selling console in history; However, holiday sales were down 35% compared to the original Switch during the same period in 2017.
In the UK, Switch 2 sales in the final eight weeks of 2025 were down 16% compared to the original Switch console during the final eight weeks of its release year, despite its launch with Mario Kart World.
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