RAWALPINDI:
World Post Day was celebrated across the world, including Pakistan, on Thursday.
This year has been described as one of the most challenging for Pakistan Post.
According to the latest report of the Universal Postal Union, Pakistan ranks 55th among 166 member countries in overall performance. During fiscal year 2024-25, Pakistan Post’s revenue amounted to Rs 10 billion against an expenditure of Rs 21 billion, below its target of Rs 11.5 billion.
One of the main reasons why the goal was not achieved was the withdrawal of several projects from the department.
The Punjab Nigehban Ramzan Project, which was expected to generate Rs 1 billion, was cancelled, while revenue from driving and gun license renewals and provincial taxes were also suspended.
Now, most of the organization’s income comes from postal services and utility bill collection.
Despite the challenges, profits were Rs 1 billion more than the previous year.
Sources said the main cause of the financial disparity was the lack of digitalization, which led to the closure of profitable services such as pension payments and postal savings accounts, which earlier generated Rs 10,000-12,000 crore in annual fees.
The digitization process remains slow due to lack of funds. However, new projects are being initiated with organizations such as BISP and utility companies to increase revenue.
Officials said the department could only regain public trust and profitability through timely mail delivery, effective complaint handling and professional marketing teams.
In a press release, Pakistan Post said that World Post Day celebrates the sector’s role in connecting people, communities and economies around the world.
This year’s theme, “Publishing for People: Local Service, Global Reach,” reflects the industry’s commitment to innovation, inclusivity and reliability.
A central ceremony was held at the Pakistan Post Headquarters, Islamabad, where Director General Samiullah Khan hoisted the UPU flag and Additional Director General (Operations) read out the UPU message.
Pakistan Post also issued a commemorative stamp on dyslexia, becoming the first postal administration in the world to do so, with the aim of raising awareness and promoting the inclusion of people with learning difficulties.
