- Spotify is expanding managed accounts for its Premium Family plan after a successful pilot
- Parent account administrators will be able to enable controls for younger listeners, including explicit content filters and specific song restrictions.
- It also adds an extra layer of protection to your individual Spotify Wrapped results.
Spotify is making changes to its Premium Family plan and expanding managed accounts (the music streaming service’s Premium accounts for younger listeners) to seven new locations, including the US, UK and Australia.
Managed accounts launched in three regions last year and later expanded to seven more. Following that successful pilot, Spotify is now bringing it to seven more new territories: US, UK, Canada, Australia, Germany, France and Netherlands.
Although managed accounts have only been part of Spotify’s subscription ecosystem for a year, they have become a highly requested feature, hence the company’s decision to roll them out more widely.
One of Spotify’s goals is to give listeners ages 13 and younger space to explore their own musical tastes and listen to their favorite artists with parental controls. They can also take advantage of other popular features, such as playlist creation, daily playlist, and the revamped Discover Weekly, just like any standard Spotify subscriber. However, the interactivity features will have some restrictions. For example, Spotify Messages is age-restricted.
The expansion of managed accounts adds a level of peace of mind for parents and guardians managing the Premium Family plan. They can enable an explicit content filter, restrict playback of specific songs and artists, and hide videos and short Canvas videos that appear with songs.
It all sounds great, right? But if you ask me, this isn’t even the best part.
Protection for your Spotify Wrapped results
As Spotify stated in its announcement, “each managed account comes with its own experience,” meaning gone are the days of fearing your kids would hijack your Spotify Wrapped results. It also means that younger listeners’ music recommendations won’t be mixed with those of the account manager, keeping both tastes separate, resulting in more accurate Spotify Wrapped readings.
The company signed its announcement by reiterating its focus on promoting and maintaining individuality within Premium Family plans, stating:
“At Spotify, we want to give parents and kids the ability to explore music together, from introducing kids to the same songs they loved at their age, to helping guide their individual discovery. Every child is different and every family’s journey is unique, so we’ve been evolving our tools to help caregivers share music in a way that works for them.”
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