Tesla’s sales in Germany fell in February, part of a broader fall in Europe that has undermined the price of the company’s shares and highlighted the wrath of Elon Musk’s political activities, the company’s executive director.
Tesla car sales in Germany, the largest market in Europe for electric vehicles, 76 percent was docked in February compared to a previous year, the German association of the automotive industry said Wednesday. The sales of the US car manufacturer. UU. In the country they have fallen two months in a row.
Teslas demand has also fallen in other European countries since Musk became a de facto member of President Trump’s cabinet and increased the promotion of extreme right -wing parties in Europe and other parts of X, the social networks platform it owns.
The price of Tesla shares has fallen more than 40 percent of its peak in December and deleted all the profits achieved after Trump won the presidency in November, when investors bet that Musk could use their influence in the White House to benefit their businesses.
In Germany, the aggressive promotion of Mr. Musk of an extreme right party before the parliamentary elections last month and his call to citizens to go beyond “an approach to past guilt” may have alienated customers.
Mr. Musk and Tesla are being increasingly attacked by activists and vandals. London activists have started a campaign encouraging people to leave their teslas and cancel their accounts in X. In Strasbourg, France, an activist group is delivering stickers that warn the Chief of Tesla that “they stay away from the EU” during the weekend, Tesla vehicles in a parking lot in southern France accidentals “.” “” “” “. “” “”
The demand for Tesla cars in France fell more than 26 percent in February compared to a year ago, according to the PFA Automobile organization.
In Norway, which is at a surprising distance from its goal of ending the sales of combustion motor cars this year, Tesla’s sales almost halfway are reduced by half in February of the previous year, according to the Road Traffic Information Council of Norway. It was the second consecutive monthly fall, despite a general increase in the number of new records registered in the country. Tesla’s participation in the general market fell to 8.8 percent so far this year, below 20 percent in 2023.
“The brand has had a single market position in Norway for several years,” said Oyvind Solberg Thorsen, director of the Council, in a statement. “It remains to be seen if this will continue, since there is a lot of agitation and noise that surrounds Tesla and Elon Musk.”
Tesla sales in February fell 48 percent in Denmark and 42 percent in Sweden, despite a general increase in car markets in both countries.
Buyers of electric cars in Great Britain obtained the trend, with the February sales of Tesla increasing 20 percent compared to the same month last year, the Society of Motor Manufacturers said Wednesday. Despite the increase, Tesla’s sales were slower than those of other electric car brands, and their general market share reduced 3 percentage points, to 10.8 percent.
Some of the sales decreases can be explained by customers waiting for an updated version of the model and, which begins to be implemented in Europe at the end of this month. But that factor alone does not probably not explain such great falls, analysts said.
Tesla’s problems are not isolated to Europe. In China, Tesla produced almost 50 percent less vehicles in February. Mr. Musk’s political activities probably do not play an important role in China, the world’s largest car market, but the competition of Chinese car manufacturers like Byd and Xiaomi is intense.
Mr. Musk has said little about marking car sales, arguing instead that Tesla’s growth will depend on advances in autonomous driving technology and a planned “cyberb” that could direct, navigate and stop without human intervention. He told investors last month that Tesla would begin to offer an autonomous transport service in Austin, Texas, in June.
But Tesla also faces a serious competition in that nascent business. Waymo, a unit of the same company that Google has, already offers a driver -free taxi service in Austin, Los Angeles, Phoenix and San Francisco, and is expanding to Atlanta and Miami.
Some investors want to press Mr. Musk to concentrate more in Tesla, but on his role as director of the Government Efficiency Department. Tulipshare, a shareholders defense group, plans to ask investors at the next annual TESLA meeting that pushes Mr. Musk’s payment to their performance on environmental objectives, social responsibility and corporate governance.
“It’s time for Tesla investors to hold the company’s leadership,” said Antoine Argouces, executive director of Tulipshare, in a statement.
