NEWNow you can listen to Pak Gazette articles!
Texas Tech booster Cody Campbell, president of the school’s board of regents, got into a social media joust with Big 12 commissioner Brett Yormark over a Red Raiders football game that will likely be moved to Friday night during the upcoming season.
It may seem like a trivial fight, but Campbell, who has become one of the most prominent boosters in college sports, posted on X that the game between Texas Tech and Houston should remain as scheduled on Saturday, September 19.
Because? Campbell argued that “Friday Night Lights” in Texas is “sacred” to high school football.
CLICK HERE FOR MORE SPORTS COVERAGE ON PakGazette.Com
Cody Campbell stands backstage during ESPN’s College GameDay at Texas Tech University in Lubbock, Texas, on Nov. 8, 2025. (John E. Moore III/Getty Images)
“Friday night lights are sacred in the Great State of Texas! It’s absolutely absurd that @Big12Conference and @FOXSports would consider scheduling @TexasTechFB and @UHCougarFB on a Friday night (Oct. 18)! I know @brettyormark isn’t a Texas native, but he’s been here long enough to know better! Come on, man!” Campbell posted, although it should say September, not October 18.
Yormark was asked about Campbell’s tweet and told the Lubbock Avalanche-Journal on Wednesday: “Cody Campbell doesn’t run the Big 12.”
TRUMP HIGHLIGHTS NIL ‘DISASTER’ IN THE OVAL OFFICE, WARNS IT’S KILLING COLLEGE SPORTS
Yormark added that the league’s board of directors and athletic directors approved 12 games per year not being played on Saturdays to increase viewership for the Big 12. As a result, a Texas Tech game was expected to be one of them due to its standing in college football.
“Friday night Big 12 football games beat the average Conference rating by 64% in 2025,” Yormark added. “All of our schools are treated equally during the television scheduling process and this game fits within our scheduling parameters. I am grateful that our television partners provide us with these opportunities.”
However, Campbell continued to respond to Yormark and posted another tweet on Thursday that added another hot topic for Red Raiders football: his now-banned omelette celebration.
The Big 12 banned the tortilla toss celebration at Jones AT&T Stadium, threatening the university with fines if fans continued.
Commissioner Brett Yormark gestures before the Big 12 championship game between Texas Tech and BYU at AT&T Stadium in Arlington, Texas, on Dec. 6, 2025. (John E. Moore III/Getty Images)
“Apparently Brett didn’t get the memo: EVERYTHING RUNS THROUGH LUBBOCK!!,” Campbell tweeted, referencing a famous line from head coach Joey McGuire, who was caught saying it in the locker room after a 2022 win over Texas. “Maybe we should bring the tortillas back?”
Campbell spoke to ESPN about Yormark, where he continued to criticize him.
“As a commissioner, you have to remember that you work for presidents and presidents work for boards,” Campbell told the outlet. “He is not the dictator of the conference. That is not his role. It is his responsibility to defend its members in all cases.”
Campbell told the Avalanche-Journal that he feels it’s too late to change Texas Tech’s game against Houston, adding that it wouldn’t be good for the team considering their previous game is a trip to Oregon State on Sept. 12.
Cody Campbell is on the field after the Big 12 championship game between Texas Tech and BYU at AT&T Stadium in Arlington, Texas, on December 6, 2025. (John E. Moore III/Getty Images)
CLICK HERE TO DOWNLOAD THE Pak Gazette APP
Campbell hasn’t shied away from addressing his thinking on college sports, especially when it comes to media rights. He has advocated for conferences to combine their rights into one entity like a professional sports league, although he has seen serious pushback on that front. He was also part of President Donald Trump’s “Save College Sports” roundtable discussion, which took place at the White House on March 6.
Campbell is a former Texas Tech offensive lineman who is responsible for co-founding the Matador Club, the NIL collective that has led the renewal of Texas Tech athletics in hopes of turning it into an all-sports powerhouse.
