- WIX presents an email assistant, a Genai tool that writes and designs emails of marketing
- Users can chat with the assistant to refine the design, images, messages and other elements
- The editor of AI simplifies the creation of email, offering a faster and more intuitive alternative
Wix, one of the best website builder platforms in the market, has just integrated generative artificial intelligence (Genai) in its email editor, promising its users less complexity and end -to -end support for all its email marketing efforts. The Genai tool is called Wix Email Assistant, and must help help with important email elements such as design, images, messages and general design.
In a shared advertisement with Techradar Pro Recently, Wix said users can simply chat with the tool, explaining the objective and intention of the campaign. They can share initial ideas, tone of voice and other important factors, and the wizard will respond to attract relevant commercial data that were previously entered to the commercial manager.
After that, the tool generates an email draft with all relevant sections, copies and images, which can then be modified and modified again, again through the conversation with the assistant.
Remove Electronic Marketing Emmizer Barriers
The new IA editor also comes with a series of design improvements, such as a gallery of sections and pre -generated elements, editable design issues, customizable design settings and flexible design control with mobile sections.
“Whether a user needs help to make a rain of ideas about an email marketing campaign, he wants to have an advantage with AI or create a complete email from scratch, the email assistant makes it possible,” said Linas Daugirdas, Wix electronic post -chief. “From designing the design to the elaboration of convincing content, creating electronic marketing emails often takes a long time and complex. Our goal was to eliminate those barriers. The email assistant does exactly that: it is like having a seller and a designer incorporated into the editor.”
For those who like to write their emails to the old one, manually, they can still do it, Wix said. However, the company emphasized that an AI email editor provides a “more intuitive experience” and could help create higher quality emails that improve commitment qualification.
The new tool is now available for Wix users in English. The company did not declare whether to add other languages or when.
Owain Williams
Owain is the website builder editor in Techradar. With more than 7 years of experience in the use and proof of website builders, Owain is now the website builder editor in Techradar. Owain has blocked and spoken live in several leading website builder events, as well as interviewing the main executives of the main website creation platforms.
Adding AI to your email marketing tool will help Wix to stand out from other website builders, in addition to helping you compete with some of the best marketing platforms by market email.
Although Wix states that using AI to create electronic marketing emails will be a “more intuitive experience”, it is important to maintain the supervision of the content it produces, using it as a tool instead of a subcontracting option to guarantee quality and coherence in its email marketing.
That said, I can see that small smart companies can take advantage of this new feature to increase the success of email marketing.
