February 2026

Marketing for Grand Theft Auto 6 will officially begin this summer ahead of its November release, which Take-Two’s CEO is confident won’t be delayed again: “We don’t spend any money on marketing until we’re pretty close to release.”

Take-Two CEO Strauss Zelnick appears confident that grand theft car 6 won’t be late again He says Take-Two isn’t spending money on…

Marketing for Grand Theft Auto 6 will officially begin this summer ahead of its November release, which Take-Two’s CEO is confident won’t be delayed again: “We don’t spend any money on marketing until we’re pretty close to release.” Read More »