- 100% of the leaders now reconside the location of the data due to the risks of sovereignty
- Many are considering multicloud models and sovereign data centers
- Balance the public cloud with sovereign storage is the way to follow
A new research by Pure Storage has revealed that the sovereignty of the data is now much more than a technical problem: it is a critical business and a geopolitical risk.
The firm’s survey found that 100% of business leaders now reconside the location of the data due to sovereignty risks, and 92% agree that geopolitical changes increase exposure.
Almost four out of five (78%) also point out that they have already begun to include sovereignty within their strategies, including multicloud models, sovereign data centers and governance clauses.
The sovereignty of data is a critical commercial risk
The report blamed the AI career for a greater approach to the sovereignty of the data, and many nations now build sovereign clouds to guarantee data security. Regulatory changes in markets and continuous geopolitical tensions have also caused companies to reconsider their strategies.
Pure Storage points out how the damage to reputation could come from inappropriate planning of sovereignty, with the loss of clients’ confidence that arises as the final consequence of inaction. Loss of income, regulatory sanctions and irreparable fiduciary damages of the interested parties were also observed.
The recommendation of the report is that companies explore hybrid strategies, maintaining sovereign critical work loads and the use of the public cloud for the rest, which achieves a strong balance between performance and affordability.
“A balanced strategy optimizes risk reduction while maintaining the speed of innovation and organizational resilience,” said Pure Storage International Alex McMullan CTO.
“This requires a proactive and reflective process that analyzes the risk panorama to identify which services and data sets are more critical and sensitive, they place these workloads in sovereign environments, while taking advantage of the public cloud to obtain less crucial functions,” explains the report.
The additional strategic risk assessment and proactive preparation for regulatory evolution, said the company, will help ensure that companies can obtain a competitive advantage in the future.
