The BNB chain has become the new playground for Memecoins and this week’s action shows how quickly Capital is pivoting between the works as the network’s BNB token continues to break records.
Whenever the base asset recovers, liquidity tends to remain within the ecosystem, just as Solana experimented with WIF and other dog-themed tokens last year.
Newly launched “Chinese” themed tokens like 币安人生 (“Binance Life”), 客户小何 (“Xiaohe Client”) and 空气币 (“Air Coin”) has surged thousands of percent in hours, pushing daily volumes into the tens of millions over 24-hour periods.
Bubblemaps data shows that over 100,000 new on-chain traders have piled into the BNB meme wave in the last 48 hours, with 70% already sitting on paper profits. A handful of whales minted fortunes almost overnight, with 40 wallets now showing more than $1 million in profits, and at least one breaking $10 million.
But what sets this race apart is the explicitly Binance brand and founder Changpeng Zhao. Tokens like 4ever (built on the “4” meme of Zhao’s 2023 New Year’s resolution to “ignore FUD”), and his dog broccoli spinoffs, link speculation directly to Binance’s founder and its culture. The effect is recursive, as every time Zhao posts or reacts on X, the BNB-linked memes pump harder.
#bnb MEME SZN! 😆
I didn’t expect this at all. And people keep asking me to predict the future… 🤷️
Keep building!
– CZ 🔶 BNB (@cz_binance) October 7, 2025
In the last 24 hours, the BNB chain network shows over $82 million in trading volume among the top ten Memecoins issued this week, according to Dextools.
But beneath the euphoria lies a familiar fragility. Older BNB memes like broccoli and mubarak are still running more than 90% below their peaks, reminders of how quickly the hype is exposed once the inflows dry up.
The BNB chain now accounts for 11.4% of global meme coin activity, nearly catching Ethereum’s 12%. Solana, long the dominant meme site, has slowed, with daily volumes for Trump (Trump), and cards (cards) sit well below the BNB-based newcomers.
BNB itself is the quiet giant in this story. Year to date, it is the top performing large cap, outperforming both bitcoins and ether and turn on Tuesday to become the world’s third-largest token by market capitalization.
Its break above $1,200 directly coincided with the MEME frenzy, suggesting a feedback loop as BNB Fund prices of meme speculation, which in turn drives more volumes, fees, and visibility to the chain.