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Tensions heated up in the Pop-Tarts Bowl between the BYU Cougars and the Georgia Tech Yellow Jackets on Saturday night.
While Georgia Tech held the lead for most of the game, BYU pulled off a huge comeback to win the game 25-21. The Cougars finished the season 12-2, while Georgia Tech finished the year 9-4.
Pop-Tarts brought fun to a game of bowling, while the competition itself was reduced to the limit.
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Georgia Tech celebrates a touchdown with the Pop-Tarts mascot against BYU during the first half of the NCAA Pop-Tarts Bowl college football game, Saturday, Dec. 27, 2025, in Orlando, Florida. (AP Photo/Kevin Kolczynski)
Read the five best moments from the 2025 Pop-Tarts Bowl below.
Pop-Tarts takes root in the game of bowling
Pop-Tarts Bowl posters are displayed for the Pop-Tarts Bowl between BYU Cougars and Georgia Tech Yellow Jackets on Saturday, December 27, 2025 at Camping World Stadium in Orlando, Florida. (Peter Joneleit/Icon Sportswire via Getty Images)
Most bowling games that do not have bets are considered boring or useless. But Pop-Tarts brought the fun for the third year in a row. Part of this was the unique brilliance of the end zone and the artistry of the sideline. BYU and Georgia Tech each had their school names in their end zones accompanied by sparkles. Sparks also appeared on the sidelines and on the helmets of each player.
Pop Tarts Ring of Honor
Pop-Tarts presented its Ring of Honor at Camping World Stadium, paying tribute to the Pop-Tarts eaten in the previous two bowl games. Cookies and Creame, Hot Fudge Sundae, and Frosted Wild Berry held commemorative jackets and did their best to honor Strawberry and Cinnamon Roll.
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Pre-game presentation
It wasn’t the Ohio State University band dotting the “I,” but it was still fun. Pop-Tarts held a pre-game ceremony to show the crowd in Orlando, Florida which Pop-Tarts would be featured in the bowl game. There were six Pop-Tarts in total that were separated into two teams: Team Sprinkles and Team Swirls. Sprinkles included Strawberry Protein Slammin’, Cookies and Cream, and Cherry Ice Cream. The swirls included chocolate chip cookie dough, glazed wild berries, and glazed hot chocolate sundae.
Bear Bachmeier leads his comeback
The Pop-Tarts mascots celebrate with the BYU Cougars after the 2025 Pop-Tarts Bowl between the BYU Cougars and the Georgia Tech Yellow Jackets at Camping World Stadium on December 27, 2025 in Orlando, Florida. (Julio Aguilar/Getty Images)
The Cougars trailed 21-10 heading into the fourth quarter and needed to dig deep to somehow pull out the win. A blocked Georgia Tech field goal with 55 seconds left in the third quarter sparked that comeback. Touchdowns by Enoch Nawahine and Jovesa Damuni along with a 2-point conversion by Bachmeier helped BYU win the game.
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Protein Slammin’ Strawberry rescues itself
The Pop-Tarts Bowl reward was supposed to be a record three pies descending into a giant toaster for the winning team to enjoy. Protein Slammin’ Strawberry, Cookies and Creame and Cherry were on top of the toaster dancing to the music and awaiting their fate.
Protein Slammin’ Strawberry held a sign that said, “Not my dream…yet.” Then the cupcake jumped out of the toaster and ran away. A message where the Pop-Tarts cake should have read: “You haven’t seen the last of me!”
Cookies, Cream and Cherry Pop-Tarts were popped into the toaster and served as giant treats to the champions.
