- PowerColor has launched a new Rx 9070 XT XT Red Devil Spectral White Gpu at $ 899.99
- Your Hellhound model is available at $ 849.99
- Best Buy even presents the oldest 3 RDNA GPUs at high prices above its MSRP
If I thought that the GPU market would improve after recent price problems, think again: unfortunately, there is another large price increase, this time on an AMD Radeon RX 9070 XT member card.
As reported by Videcardz, PowerColor has launched a White Spectral White Red Devil Spectral Radeon Radeon Radeon Red Devil GPU, with a price price of $ 899.99, which is a ridiculous $ 300.99 more than the MSRP of $ 599 of $ 599 of the card. This is presented together with the Hellhound variant of PowerColor in Micro Center, with a price of $ 849.99.
It is a movement similar to another partner of the AMD Board: I have previously highlighted the XFX Radeon RX 9070 XT in Best Buy, which was sold for up to $ 939.99 at that time, and now we are seeing a similar pattern with PowerColor models. The same applies to the RDNA 3 GPUs, with prices greater than MSRP despite having more than two years.
Although there are currently tariffs on imported goods in the US, which could make prices even more absurd in the near future, these price increases occurred long before Trump began his tariff war. From the moment the NVIDIA RTX 5000 series was launched, price increases between multiple retailers came into force.
It is also worth noting that the GPUs of the RX 9070 of AMD series were originally sold at a retail price (at least during launch), and now that has completely changed in the period of only a few weeks. It can be argued that this problem comes from the lack of availability and shortage of the dead of GPU (especially with such a high consumers’ demand demand, and the new silicon hunger of the flourishing industry of AI), but this is not the retail and aib of first time that prices have been raised to ridiculous amounts.
Is the GPU market on the edge of a great accident?
Since the 2020 pandemic, the average prices of the GPUs have shot themselves immensely, with multiple PC players tempted to spend excessively, so this is not exactly an occurrence. This current state of the GPU market is literally the worst I have seen, as I said before, and with the tariffs now involved, it could be the beginning of an accident of the graphic market.
That is a great could be, However, since there are clearly a lot of consumers willing to buy these inflated GPUs, since most are exhausted in most retailers. Anyway, given how things are now, I can only see that prices increase continuously and leave more and more PC players who cannot buy a new hardware.
The RTX 5080 is already expensive at its retail price ($ 999 / £ 939 / AU $ 2,019), and partner cards take this up to $ 1,500 (according to Best Buy lists). So great that they are RTX 5080 and RTX 5090, I would say that there are very few players who would be willing to spend these types of figures only for an improved experience with a better performance.
I would hate to see it, but soon we could reach a point where consumers choose not to update the GPUs: with the Nvidia and AMD approach in AI now very clear, we could witness a slow and painful decrease in priority for the GPU of games for the green equipment and the red team …
